Influencer marketing has gone from the fringes of the "Mommy Blogger" era of the early 2000s to one of the dominant platforms ...

China’s Ministry of Finance has mandated banks for the sale of yuan-denominated three-year and five-year green bonds for an ...

Video is one of the most powerful types of content for generating leads. Beyond its ability to draw in new viewers to your ...

Now, in 2025, the impact of AI’s rapid advancement and employee skills gaps due to demographic shifts have put HR leaders ...

One CEO describes how she led her agency through the 2008 recession with seven marketing strategies that support resilience and growth.

Adobe discusses the roadblocks to widespread AI adoption in marketing; the company’s diversified, human-centered approach to ...

Subject to certain conditions, market participants can now advertise just the gross performance numbers for individual ...

Leadership of digital IT marketing technology transformation falls under the expertise of Nishant Dave who brings extensive ...

German media group Axel Springer is considering a sale of its affiliate marketing unit Awin, according to three people ...

Runway Influence, which specializes in luxury, fashion, automotive and high-end lifestyle branding, has announced a ...

The company’s B2B software may help brands better personalize their sites for different customer demographics.

OMD’s Danielle Atanda, Philips’ Ivone Lima Miranda and Burberry’s Gillian Tozar spoke at Ad Age’s NextGen Marketing Summit ...