AdExchanger is where marketers, agencies, publishers and tech companies go for the latest information on the trends that are ...

In November, Western Union launched a media network that claims to reach 150 million people across the US and Europe.

OpenAI may be opening up to the idea of serving ads. Plus, Television for toddlers is quietly powering streaming media ...

Publicis outperforms its agency holding company rivals because of three primary factors: technology strategy, leadership and ...

Dave Strauss, VP of revenue operations and strategy for North America, on The Guardian’s PMP priorities and how it’s tapping ...

Adobe clocked Black Friday ecommerce spend at more than $10 billion in the US for the first time. Salesforce estimates $17.5 ...

AdExchanger is where marketers, agencies, publishers and tech companies go for the latest information on the trends that are ...

Call it a Glitchmas miracle. Maybe. At long last, Meta appears to have resolved a glitch in its ad platform that prevented ...

Reed Smith Partner Nikki Bhargava spoke with AdExchanger about knowns – and unknowns – on the privacy as we gear up for the ...

With so many streaming apps and platforms available on the market, TVs need operating systems. That means a battle for ...

Google and the DOJ had 90 minutes apiece for closing arguments and Judge Brinkema could ask questions throughout. She had ...

While tech companies jump on the curation bandwagon, publishers navigate a new normal in programmatic advertising, where they ...