Meghan Markle has debuted a new Instagram account for her rebranded lifestyle brand, As Ever. Here's when you can start shopping.

In an Instagram video posted ahead of her upcoming Netflix series, the Duchess of Sussex announced her brand’s new name and ...

Meghan Markle is rebranding. On Monday, Markle, Duchess of Sussex, announced that the lifestyle brand she launched in 2024, ...

Much like American Riviera Orchard, Markle says, As Ever will sell the jam that all but broke the internet last spring when ...

The 43-year-old Duchess of Sussex announced early Tuesday that she will now be operating as As Ever instead of American Riviera Orchard, a brand she launched last year that never went anywhere.

Heels are so last year - actually, last decade. In case you missed it, the comfort revolution has Us swapping stilettos and ...

The U-turn has come after Vanity Fair's expose poked holes at the accuracy of the company being called American Riviera Orchard, considering the area is understood to be Santa Barbara.

With Kendrick Lamar leading the way in his Celine flared jeans, the bootcut trend is officially back. Whether you want to ...

Tiger Woods and Kai Trump attended the Genesis Invitational golf tournament wearing the same brands on Sunday in La Jolla, ...

Zara Tindall sparked a royal frenzy at the Nordoff Robbins Legends of Rugby Dinner in a chic black jumpsuit. Here are some ...

Meghan Markle has been showcasing her best winter wardrobe at the Invictus Games, and with so many memorable outfits over the ...

Zara keeps releasing a steady stream of surprising collaborations, now tapping contemporary German fashion brand Closed to downsize its cool, geometric jeans for kids. This marks only the second time ...