An all-star panel of industry leaders shared some of that intel at an ADWEEK Super Bowl Group Chat in New Orleans co-hosted ...

The last time GoDaddy had a Super Bowl ad spot was eight years ago. The decision to return to the powerful sports platform — which attracted a record 127.7 million viewers when it aired on Feb. 9, ...

In addition to the record 127.7 million viewers for the game, Kendrick Lamar’s performance was the most-watched Super Bowl ...

The Super Bowl has always been more than a game—it’s a cultural barometer, reflecting how brands engage with audiences at the ...

Social media influencers like Campbell Puckett and Joey Graziadei posted videos reacting to Rocket Companies’ Super Bowl ad on Sunday.

Torn from the pages of GQ magazine, his envy-inducing chest beamed from his sheer, mesh, barely-buttoned, button-up shirt. He ...

Intelligent products were on full display during the game, but they all took different approaches in marketing.

The internet is aflutter every year when Super Bowl Sunday comes along. This year, some people were posting family gametime ...

It's a Super Bowl rematch. For the second time in three years, the Philadelphia Eagles will face the Kansas City Chiefs for the Lombardi Trophy. The Eagles are in the Super Bowl for the fifth time ...

Editor’s note: Welcome to The Kansas City Star and The Philadelphia Inquirer Opinion Departments’ Super Bowl showdown ...

Martha Stewart and Charli XCX appear in this year's Uber Eats Super Bowl commercial. Uber Eats The real-life Washington Commanders fan later transforms into longtime Chicago Bears coach Mike Ditka ...